Market Overview:
The Global Activewear Market size was reasonably estimated to be approximately USD 448.58 Million in 2023 and is poised to generate revenue over USD 697.09 Million by the end of 2030, projecting a CAGR of around 6.50% from 2023 to 2030.
The activewear market has experienced a significant surge in popularity, evolving from specialized sportswear to a mainstream fashion trend. Activewear, encompassing athletic apparel and footwear designed for physical activity, has become a symbol of a lifestyle that values both fitness and comfort. The market caters to a diverse consumer base, ranging from fitness enthusiasts and athletes to individuals seeking comfortable and stylish clothing for daily activities. With the growing awareness of health and wellness, coupled with a shift in consumer preferences toward athleisure, the activewear market has witnessed remarkable growth globally.
Leading companies reviewed in the Activewear Market report is:
Nike (USA), Adidas (Germany), Under Armour (USA), Puma (Germany), Lululemon Athletica (Canada), Columbia Sportswear (USA), ASICS (Japan), Reebok (USA), The North Face (USA), New Balance (USA), Patagonia (USA), Fila (South Korea), Gymshark (United Kingdom), Champion (USA), Puma (Germany), Everlast (USA), Roxy (USA), Asics (Japan), Ellesse (United Kingdom), Decathlon (France) And Other Major Players.
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Key Chapter Will Be Provided In The Report
· Patent Analysis
· Regulatory Framework
· Technology Roadmap
· BCG Matrix
· Heat Map Analysis
· Price Trend Analysis
· Investment Analysis
· Company Profiling and Competitive Positioning
· Industry Value Chain Analysis
· Market Dynamics and Factors
· Porter’s Five Forces Analysis
· Pestle Analysis
· SWOT Analysis
Market Driver:
A key driver propelling the activewear market is the increasing emphasis on health and wellness in society. As more individuals engage in various forms of physical activity, there is a heightened demand for performance-oriented and comfortable activewear. The shift in consumer preferences towards healthier lifestyles, coupled with a greater awareness of the importance of regular exercise, has driven the adoption of activewear beyond traditional workout settings. The versatile nature of activewear, suitable for both exercise and casual wear, makes it a preferred choice for a broad demographic, contributing to the market's sustained growth.
Market Opportunity:
An exciting market opportunity lies in the intersection of technology and activewear. The integration of smart textiles, moisture-wicking fabrics, and wearable technology presents an avenue for innovation within the activewear market. Smart activewear with features such as fitness tracking, temperature regulation, and biometric monitoring has the potential to revolutionize the industry. Companies that invest in research and development to create technologically advanced activewear not only address the growing demand for functionality but also tap into the evolving preferences of tech-savvy consumers.
Segmentation Analysis Of The Activewear Market
By Product Type
· Tops and T-Shirts
· Sweatpants and Yoga Pants
· Skirts and Shorts
· Tracksuits
· Sweatshirts/Jacket
· Others
By Fabric
· Polyester
· Nylon
· Neoprene
· Polypropylene
· Spandex
· Others
By Distribution Channel
· Supermarkets/Hypermarkets
· Specialty Stores
· Online Retail Stores
· Others
By Region
· North America (Us, Canada, Mexico)
· Eastern Europe (Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)
· Western Europe (Germany, UK, France, Netherlands, Italy, Russia, Spain, Rest of Western Europe)
· Asia Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New Zealand, Rest Of APAC)
· Middle East & Africa (Turkey, Bahrain, Kuwait, Saudi Arabia, Qatar, UAE, Israel, South Africa)
· South America (Brazil, Argentina, Rest Of SA)
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Key Industry Development In The Activewear Market
In Jan 2023, Germany-based sportswear brand Puma and creative director June Ambrose released their first co-branded collaboration, ‘Keeping Score’. The new collection is a celebration of Ambrose’s career and impact within hip-hop and fashion, exploring the idea of reflection and encouraging women to keep score of their wins.
In Feb 2023, US’ Nike launched the new Nike Vaporfly 3 running shoes, updated with refinement and improvement to make the leader of the super shoe pack faster. Building on learnings from the Nike Vaporfly 2, the new Vaporfly’s refined design meets the needs of distance runners, including a smoother transition and improved stability.
Important Features that are under offering & key highlights of the report:
· The primary objective is to underline the competitive structure of Global Activewear Industry.
· The research includes study of several small to medium-sized companies that compete with each other and large enterprises.
· Which segment has the potential to gain the highest market share?
· Identifying Untapped Geographic Market Territory with growth Potential of Activewear Market
· Identify regional factors impacting production studied at Global scale.
· Insights on Regulatory & Economic policies by geography giving ease to Market entry.
· What product features & benefits offered by Industry players studied and broken down by diverse group of customer class.
· Correlate cost structure historical data with key business segments
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Key Reasons to Purchase:
1) To gain insightful analyses of the market and have comprehensive understanding of the global market and its commercial landscape.
2) Assess the production processes, major issues, and solutions to mitigate the development risk.
3) To understand the most affecting driving and restraining forces in the Activewear market and its impact in the global market.
4) Learn about the Activewear market strategies that are being adopted by leading respective organizations.
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