Nutraceuticals Market Size & Insights

The Global Nutraceuticals Market size was valued at around USD 485 billion in 2024 and is projected to reach USD 885 billion by 2030. The market is also estimated to grow at a CAGR of around 7.2% during the forecast period, i.e., 2025-30. This flourishing growth is majorly driven by the ever-increasing consumer inclination toward functional foods, primarily influenced by their growing knowledge about these elements, increasing health consciousness, and the easy availability of these products in diverse sales channels. The same growth is positively influencing the production and distribution capacities of industry players and offers futuristic opportunities for gaining widespread demand throughout the world. Other major factors hinting at the industry's opportunistic future include substantial investments by well-established players in bringing innovations to their product offerings and the increasing number of start-ups entering the industry.

What are the Key DROs in the Nutraceuticals Market?

Growing Investments to Integrate Technological Advancement – Rising investments in research & development aid industry players in integrating technological innovations and improving production methods & product quality. With the growing demand for health-boosting products, the requirements for over-the-counter antibiotics increase, which adversely impacts the healthcare industry. This is because these antibiotics seek comprehensive attention from a large consumer base, resulting in growing dependency upon such supplements. This frequent adoption of such antibiotics further leads to serious health-associated issues, including the rise of antibiotic-resistant infections. Therefore, to address these rising issues, the nutraceuticals industry is developing solutions that provide microbiota (Good Bacteria), which can strengthen the immune system and improve overall health balance. Thus, this rising investment in technology and innovation is expected to offer lucrative opportunities for the Nutraceuticals industry in forecasting years.

What are the Key Segments in the Nutraceuticals Market?

The Nutraceuticals is categorized into notable segments, which help in understanding the structure, dynamics, and opportunities within the market. These segments are typically based on:

By Product Type

• Dietary Supplements
  • Proteins & Peptides
  • Vitamins
  • Minerals
  • Botanicals & Herbals (Ayurveda Extracts, Plant Extracts, Algal Extracts, And Phytochemicals)
  • Fibre & Specialty Carbohydrates
  • Omega Fatty Acids & Others

Among all, the Dietary Supplements segment is anticipated to dominate the market with the largest share and offer lucrative opportunities for the leading players during the forecast period. 

By Source

• Plant
• Animal
• Microbial

By Form

• Tablets & Capsules
• Gummies & Soft Gels
• Powder & Liquid

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By Sales Channel

• Offline Store-Based
  • Supermarkets & Hypermarkets
  • Specialty Stores
• Online

How does geographical analysis highlight in the Nutraceuticals market?

By Region

• North America
• South America
• Europe
• The Middle East & Africa
• Asia Pacific

Of all regions globally, Asia-Pacific is expected to dominate the global nutraceuticals industry in forthcoming years, owing to the rising disposable incomes, mounting health awareness, and ever-increasing aging population.

Who are the Key Players in Nutraceuticals Market?

• Bayer AG
• Vitabiotics Ltd
• BASF SE
• Torrent Pharma
• Mead Johnson Nutrition Company
• Natrol Inc.
• Koninklijke Royal DSM N.V.
• Innophos
• Bactolac Pharmaceutical Inc.
• Matsun Nutrition
• Bionova Life Sciences
• Cargill Inc.
• DuPont de Nemours, Inc.
• ADM
• Ingredion GmbH
• Others

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Nutraceuticals Market News

• 2024: Danone one of the popular brands, STōK Cold Brew, introduced “Cold Brew Energy.  STōK Cold Brew Energy is crafted with 195 milligrams of caffeine and enhanced with B vitamins, ginseng, and guarana. Danone targets a clear consumer need with a differentiated "energy coffee" offering.

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• Forecasting & Finalization – Predictive modeling and time-series analysis anticipate future market behaviors, presented through insightful reports with charts, graphs, and strategic recommendations.

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Why This MarkNtel Advisors Research Report:

• In-depth Market Analysis: Understand trends and dynamics shaping growth.
• Segmented Insights: Target specific segments for focused strategies.
• Geographical Performance: Assess market opportunities by geographic area.
• Emerging Technologies: Discover advancements like AI integration.
• Risk Identification: Pinpoint challenges to inform strategic planning.
• Future Forecasts: Prepare for market changes with actionable projections.

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