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Why Every Australian Business Needs to Register a Trademark | #trademark #business in Australia

Why Every Australian Business Needs to Register a Trademark

Why Every Australian Business Needs to Register a Trademark

Without trademark protection, your business name, logo, or tagline is vulnerable to misuse by competitors. If another company in Australia uses branding similar to yours, it can confuse your customers, damage your reputation, and even divert sales. Registering a trademark gives you exclusi