Market Overview:

Online food ordering is the procedure carried out by people for ordering food, from a different website or other mobile application. An online food ordering system allows businesses to manage orders that are placed by the customer using the internet for delivery or takeaway. Customers search, find a digital menu, on an app or website, and place and pay for their order online. After placing an order venues receive the order details via their chosen online food ordering system and then produce the order ready for delivery or customer pickup.

Top Key Players for Online Food Ordering System Market:

McDonald's (US), KFC (US), GrubHub (US), Swiggy (US), MEITUAN (China), Uber Eats (California), DoorDash (US), Caviar (California), Zomato (US), Subway (US), Pizza hut(US), Starbucks (US), Burger King (US), Domino’s Pizza (US), Dunkin Donuts (US), Dairy Queen (Minnesota), Papa John’s (US), Wendy’s (US), Just Eat (UK), Takeaway (Netherlands), Alibaba Group (China) and other major players.

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The report summarizes all the information collected and serves the customer's requirements. However, these market analyses help in understanding market growth at both global and regional levels. For market data analysis, we have market panorama tools such as Market Dynamics, PESTEL Analysis, SWOT Analysis, Porter Five Forces Analysis, Value Chain Analysis, Technology Roadmap, Regulatory Framework, Price Trend Analysis, Patent Analysis, Covid-19 Impact Analysis, Russia-Ukraine War Impact and others. This will help us understand the market potential. The research report includes quantitative data that helps us fully understand the industry and future market scope.

Market Dynamics and Factors for Online Food Ordering System Market:

Drivers:

Fast, Easy, and Comfortable Mode of Getting Food

Customers are choosing to order food through an online ordering system because it’s an easy way all the things are at their fingertips. Most people use mobile phones or desktops for ordering food. Anyone with a smartphone can order food online from the restaurant. Additionally, Millennials are most likely to use this system; they are the most important target audience for this market. Over 97% of Millennials use their phones for just surfing and ordering food online falls right into the same broad category. Moreover, according to Statista, 43% of people order food online through the system mainly due to they don’t feel like cooking the meal.

Opportunities:

Advancement in Menu Engineering Helps Systems to Create a Strong and Convincing Visual Appearance of the Product

Menu Engineering refers to combining restaurant menu design tips with menu psychology to stimulate and encourage clients the customers to spend more on food. In online food ordering customers buy products according to their hunger and most of the time customers buy a product that does not satisfy their hunger but because of just their convincing visual appearance customers buy those products. Menu Engineering gives design tips to craft a deeply persuasive menu that will stimulate the customer into ordering more food.

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Segmentation Analysis of the Online Food Ordering System Market:

By Type, the delivery platforms segment has dominated the overall market growth of the online food ordering system market in the past few years and is expected to continue its dominance over the forecast period. The growing adoption of different food delivery platform apps such as Zomato, UberEats, Deliveroo, and Grubhub across the globe is contributing to the growth of the

·         Restaurant-controlled

·         Independent websites

·         Food co-operatives

·         Delivery platforms

By Application, the B2C segment is expecting maximum market share in the online food ordering system market during the projected period. A large population is using this system through different platforms like restaurant-controlled, independent websites, food co-operatives, and delivery platforms.

·         B2B

·         B2C

·         Others

Regional Analysis of the Online Food Ordering System Market:

Asia-Pacific is the dominating region for online food ordering systems during the forecasted period. Rising consumer interest, adoption of new technology, and also better understanding of the technology are propelling the growth of the market. Additionally, with the increasing requirement for quick and easy services due to hectic working hours, people are so busy nowadays that they have no time for cooking and cleaning so most people are ordering food from different restaurants by using online food ordering platforms.

·         North America (U.S., Canada, Mexico)

·         Eastern Europe (Bulgaria, The Czech Republic, Hungary, Poland, Romania, Rest of Eastern Europe)

·         Western Europe (Germany, U.K., France, Netherlands, Italy, Russia, Spain, Rest of Western Europe)

·         Asia-Pacific (China, India, Japan, South Korea, Malaysia, Thailand, Vietnam, The Philippines, Australia, New Zealand, Rest of APAC)

·         Middle East & Africa (Turkey, Saudi Arabia, Bahrain, Kuwait, Qatar, UAE, Israel, South Africa)

·         South America (Brazil, Argentina, Rest of SA)

Key Industry Development:

In December 2020, Restaurant Marketing Services launched an Online Ordering System and Food App was intentionally designed to cater to Restaurant owners to turn people into food customers.

In September 2020, Amazon launched its food delivery service, called Amazon Food, in select parts of Bangalore India.

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