A health blog is a platform for authors to contribute their research, opinion or personal experiences with a particular healthcare related concern. Many hospitals and companies including insurance providers publish their own branded health blogs. Two scenario-based experiments and a nonexperimental survey of real, self-described medical blog readers revealed that reading these blogs produces intentions to take preventative health actions. These effects were mediated by perceived barriers, but not by susceptibility or severity.
Educates You
Many medical professionals and health organizations write blogs to educate patients about various health issues. These blogs share information on everything from new procedures and advances in medical equipment to tips for maintaining a healthy lifestyle.
Bloggers can also use their blogs to discuss the emotional aspects of a condition. Several studies have found that reading medical blogs can help readers understand the impact of a condi